NEWS ニュース

2022.07.27

Brand

Premier Wellness Science Co., Ltd. hosts brand presentation for the new brand “Ko” ~ Presentation on the effectiveness of Ko supplements by medical researchers and professors ~

Premier Wellness Science Co., Ltd. (Headquarter: Minato-ku, Tokyo, Chief Executive Officer: Shinji Hosoyama, hereinafter “PWS”) has launched a new brand “Ko” with CBD (Cannabidiol) (*1) as its core ingredient. In addition to the brand launch, we held a successful brand presentation event at Toranomon Hills Forum on Thursday, July 21st, 2022.



1. About the Ko Brand Launch Event
PWS presented the why brand was created, as well as the brand’s visuals and product catalog.
The proceeding presentations included an in-depth analysis of the science that has been invested into the products so far, by Premier Wellness Science Co., Ltd. hosts brand launch event for Kofour guest-speakers who outlined the overview of their joint research, the effectiveness of Ko supplements, and the development of CBD cosmetics incorporated with Toray’s nanofiber technology.

■Presentation Order

Speakers Presentation Title
Shinji Hosoyama,
Chief Executive Officer, PWS
Ko BRAND PRESENTATION
Dr. Hitoshi Sato,
Professor, Showa University
Regulation and Incorporation of Utilizing Industrial Hemp
Dr. Kim Beomjoon,
Professor, Institute of Industrial Science, The University of Tokyo, LIMMS KIKO (CNRS-IIS) director, Virological Medicine Dept.
New Drug Delivery System (DDS) Technology Using Microneedle Patches and Joint Research Application of Biosensors
Dr. Kazuo Uebaba,
Chairman of the Board, The Ayurveda Association in Japan
The Functionality and Possibility of CBD – Analysis of Symptom Relief Before and After Ingestion of Ko Supplement ~ The fusion of oriental medicine and western medicine ~
Miki Kasabo,
General Manager on Special Assignment, Life Innovation Business Strategic Planning Dept., Toray Industries, Inc.
Skin Care Optimization from New Fiber
 

2. Ko Brand Overview
Ko was founded on science-based R&D, collaborating with medical and pharmaceutical researchers, research institutions, and biotechnology companies.
Our concept of “AII Wellness” is focused on the endocannabinoid system and the circadian rhythm (*2).
While all of our products contain CBD and botanical extracts that help alleviate circadian rhythm disorders, the first product lineup includes health food supplements, cosmetic body balms that promote beautiful skin, and stick-on CBD feminine patches that target female cyclical pain. Through these products, our company is confident that we will contribute to fostering better health and solving health-related social issues.





Ko Brand Site https://p-wellnessscience.com/ko
Ko Official Instagram https://www.instagram.com/ko_globalofficial/


3. For interviews and inquiries regarding this release, please contact
Premier Wellness Science Co., Ltd.
PR/IR: pws-prir@p-wellnessscience.co.jp

As part of our measures to prevent the infection of the new coronavirus, our group is working by telework. Please contact us by using the above e-mail address for inquiries.
 
4. Regarding this release
The information contained in this news release is current as of the date of publication. It is subject to change without notice due to various factors. Please be aware of this in advance.

*1 CBD (cannabidiol)
One of the bioactive cannabinoid compounds, contained in industrial hemp.

*2 Circadian Rhythm
An important biological process that regulates our internal clock, roughly every 24 hours. Research has confirmed the gene that regulates this internal rhythm and its function. The Clock, Bmall, Per, and Cry genes are the main rhythmic genes that support gene transcription. It is believed that a negative feedback cycle is formed in the transcription/transition mechanism consisting of the gene product and the expression regulation site. The transcription is maintained by increasing or decreasing in a cycle of roughly 24 hours. This mechanism is the main biological rhythm oscillation for roughly 24 hours. This gene is found in almost all cells in the human body and each organ has its own unique rhythm. Furthermore, the gene not only maintains the internal biological clock, but also directly and indirectly contributes to the rhythm expressions differently, like a timer controlling on and off throughout the day. It efficiently maintains an optimal internal environment through this process. Today, reports are published frequently, claiming that environmental changes, such as stress, sleep deprivation, overeating, irregular diet, have been the main causes of poor lifestyle-related diseases and psychological conditions, suggesting the underlying relevance of circadian rhythm in their weakened health.



Premier Wellness Science Co., Ltd. hosts brand presentation for the new brand “Ko” ~ Presentation on the effectiveness of Ko supplements by medical researchers and professors ~